Innovation & Passion

About Us

Target Marketing Digital is a full-service digital marketing agency that works with companies, brands, authors and mission-driven thought leaders to advance ideas that matter. From digital PR campaigns to dynamic new websites and eye-catching design to social media strategy and campaigns, we bring every aspect of the process under one roof so that our clients benefit from a single, integrated approach.

The company’s team represents combined experience of over 20 years serving a diverse range of companies and industries. Target Marketing Digital creates online strategies that target a client’s current and potential customer community. We build, engage and influence communities responsibly using social media, digital marketing, media/public relations and advertising.

Target Marketing Digital strives to make marketing and publicity effective and accessible to everyone. We love what we do, and we want to share our passion, expertise, creativity and sense of humor to support the missions of our clients. We want to be a catalyst of innovation and a vibrant leader in our industry.

Contact us at for more information.

Our Services

Our Team

Kenneth Gillett

As Principal of Target Marketing Digital, Kenneth Gillett leads partnerships with top publishers, authors and companies. He works with today’s thought leaders and companies to build bestsellers and influential brands. Kenneth’s experience in publishing started with best-selling author and business thought leader, Keith Ferrazzi, leading his Professional Talent Management division for years before launching Target Marketing Digital in 2005.

Jason Ashlock

Jason Allen Ashlock provides strategic consulting on content and product design, managing ambitious and innovative book packaging initiatives for media companies, entrepreneurial authors, growing brands, start-ups, and organizations of all kinds.

Krasimir Galabov

As Creative Director, Kras is committed to crafting and producing forward thinking digital products and tools. With passion for both design and technology, Kras believes that the best work is not only functional, but elegant, and engaging. In the past, he has worked on creative solutions for clients such as: CBS Sports, Simon & Schuster, UNICEF USA, Sirius XM, Wellpoint, Canon, Estée Lauder and many more.

Ruth Shelling

As Director of Marketing Strategy, Ruth has more than 17 years of media, marketing, and sales experience. Ruth has vast experience in developing integrated marketing strategies, and has an innate ability to build a rapport with all genres of clients. She has worked extensively with brands in Australia, Asia and Europe.

Rob Nissen

As Target Marketing Digita’s Senior Publicity partner, Rob works in all areas of book publicity including author tours, online (blog and web), print, radio, and television campaigns, author signings and events, author branding, and more. Rob has worked at several major publishing houses including Times Books/Random House, Addison-Wesley, John Wiley & Sons, and The Free Press, where he promoted non-fiction titles in all categories and worked on a variety of publicity campaigns.

Miguel Trindade

A media designer and art director since 2004. Miguel believes the most important part of any work is to think on the client’s challenge and then present the most creative and relevant solution possible while having fun in the process.

As Target Marketing Digital’s Senior Designer, Miguel has integrated teams from small and medium independent creative studios to big name multinational advertising agencies mainly in Europe. Miguel has worked with brands such as Nike, Coca-Cola, Nespresso, Fanta, Colgate, Powerade, Randstad, Smartbox, Fnac, McDonald’s, among many others.

Matt Ogilvie

Matt manages all aspects of client social media strategy, creative and management as Target Marketing Digital’s Social Media Specialist. Matt is a seasoned professional who has experience in creating social media content, website and advertising copy, marketing materials and blog posts. He is skilled at managing social media campaigns from inception through implementation, developing strong and engaging headlines, and writing online content on a variety of topics.

Natalia Gawrysiak

Natalia joins the Target Marketing Digital team as a recent graduate from Baruch College as our Digital Marketing Assistant. Natalia is working directly with our digital marketing team and involved in supporting the creation, implementation and assessment of all marketing initiatives. Natalia also serves as the Vice President and Digital Marketing Coordinator of The Polish Student Organization of New York.

Nathan Dodge

Nathan Dodge is Target Marketing Digital’s talented motion graphics designer and animator with a love for story and snowboarding. Nathan believes every project is an adventure. Nathan works to capture the essence of any story and learns how best to tell it in a visually dynamic way.

Sylvia Bigit

Sylvia Bigit is a corporate communications writer specializing in the analytical writing style. Sylvia comes to the Target Marketing Digital team with extensive experience in writing for various industries and clients. Sylvia supports all writing functions for Target Marketing Digital projects and leverages her writing talent to ensure all campaign and project communications are written superbly.

Marco Muller

Marco joins the Target Marketing Digital team as our newest digital marketing intern. Marco will be spending the next year with the team learning all things digital. Marco holds a Bachelor and Masters Degree in Marketing and International Relations from ESGCI Paris.



Our Work

View Entire Client Portfolio

What Our Clients Have Said

  • Seth M. Siegel

    “If you are an author without a clue as to how social media and digital marketing are done (as I was), you’d be hard-pressed to find a better mentor and partner than Kenneth Gillett and his team. Target Marketing Digital put together a strategy with many moving parts that helped to build awareness for my book and to capitalize on each milestone achieved, developing ever-greater momentum. As an added plus, Ken not only had a large bag of digital tricks, he also was flexible in changing direction when needed. I look forward to working with him again.”

    Seth M. Siegel

    Author, NY Times bestseller, Let There Be Water: Israel’s Solution for a Water-Starved World

  • Cathy Salit

    Ken and the team at Target Marketing Digital are innovative, entrepreneurial and improvisational – exactly the partners I needed to bring my book, Performance Breakthrough, and brand to life online. Their website, social media and PR work helped me connect with thousands of people I would have never been able to reach otherwise. I’m very pleased with what we’ve accomplished together, and I highly recommend Target Marketing Digital!

    Cathy Salit

    CEO, Performance of a Lifetime, Author of Performance Breakthrough

  • James M. Stone

    Kenneth Gillett and his team at Target Marketing Digital added a skill to the marketing of my recent book, Five Easy Theses, that I could never have provided myself.  The digital native touch is an indispensable part of a successful campaign.

    James M. Stone

    NY Times Bestselling Author of Five Easy Theses, CEO of Plymouth Rock Insurance

  • Dan Roam

    Draw to Win was my fifth book launch, so I knew what to expect. Then Ken and the Target Marketing Digital team came along and proved how wrong I was. Target Marketing Digital broke every expectation on what an agency can do for an author. They are incredible. I was so impressed I hired Target Marketing Digital on a permanent basis. If you’re an author, you should too.

    Dan Roam

    International Bestselling Author of Five Books

  • Lindsay McGregor and Neel Doshi

    Ken and his dedicated team really showed us the ropes with their holistic approach. Their innovative ideas and agile execution helped us propel our book, Primed to Perform, to great heights, and build a movement around the knowledge. We were deeply impressed with their level of planning and organization as well as the state-of-the-art tools and processes they used to support the whole operation. Most impressive though, was their ability to stay nimble, quickly adapting and improving as we all learned. We would gladly work with the Target team again (as a matter of fact we are!).

    Lindsay McGregor and Neel Doshi

    Co-authors of the NYT bestseller Primed to Perform and Co-founders of Vega Factor

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